No matter if you love or hate them. Banner advertising is one of the dominant forms in terms of online advertisement. The standard banner ad size i.e., 468×60. It is easily acceptable all over the world. Because of this reason, buyers can easily secure placements on most of the sites. And additionally, publishers can also accept ads from most advertisers.
Purpose of using Banner ads
The main purpose of banner advertisements is to promote brands. Or maybe even to get visitors from the host website. In order to visit the advertiser’s website. To summarize and make things a little bit simple. All banner ads share the same basic function. Basically, you click on the image/multimedia object. One that you see on a web page. And your browser leads you to the advertiser’s website or landing page. They are quite simple yet effective pieces of HTML.
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